View Why Would Kylie Jenner Sell Her Business
Gif. Jenner, 22, is said to have spent over $130m in recent months. New york (cnn business) kylie jenner is selling a majority stake of her popular cosmetics line for $600 million, but she's staying on as its creative leader.
Kylie jenner has sold a majority stake in her cosmetics business for $600m (£463m).
It's a hint of an industry that's pivoting toward celebrity branding and social media marketing. In a joint statement, coty said kylie would continue leading all creative efforts and communications initiatives. translation: The kylie shop sells things like keychains, hats and phone cases — all advertised. Kylie jenner sells off majority of cosmetics co.
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